Pantone’s 2024 Color of the Year is Warm and Inviting

Pantone, the color expert, has announced its 2024 Color of the Year, and it’s a warm and inviting hue that resonates with themes of kindness, connection, and comfort. The chosen color is “Peach Fuzz” (PANTONE 13-1023), a gentle peach that sits beautifully between pink and orange. This color selection is significant, not just for its aesthetic appeal but for the deeper message it conveys and its cultural relevance.

The Significance of Peach Fuzz

Peach Fuzz serves as a tender reminder of human connection and kindness. It’s a color that emanates a warm and inviting aura, introducing a fresh new take on softness. With its subtle sensuality and tenderness, Peach Fuzz is more than just a color; it’s a symbol of our collective yearning for connection, community, and care. It represents a gentle reminder of our need for belonging, recalibration, and nurturing in a world that often feels disconnected and chaotic.

The Message Behind the Color

The selection of Peach Fuzz for 2024 is particularly meaningful, considering the context of the times we are living in. According to Leatrice Eiseman, the executive director of the Pantone Color Institute, Peach Fuzz brings a sense of belonging and nurturing. It is seen as a color that can provide peace and comfort, awakening our senses to the comforting presence of tactility and cocooned warmth. This idea of finding peace and solace in the simplicity and warmth of a color is particularly poignant.

A Living Room Painted in Pantone's Peach Fuzz

A Living Room Painted in Pantone’s Peach Fuzz

25 Years of Pantone Color of the Year

2024 also marks the 25th anniversary of the Pantone Color of the Year program, an initiative that began in 1999 with the selection of PANTONE 15-4020 Cerulean Blue. Over the years, this program has grown to become a globally recognized cultural symbol, reflecting the nuances of shared culture and the human spirit through the language of color. Each year, the selected color captures the prevailing mood and attitudes, offering insights into societal trends and sentiments.

Continuing Influence and Inspiration

Laurie Pressman, vice president of the Pantone Color Institute, expressed gratitude for the opportunity to engage designers and color enthusiasts worldwide in conversations about color. Pantone’s Color of the Year has consistently inspired creativity and served as a platform for designers to showcase their work, influencing a broad range of industries from fashion to interior design.

Embracing Peach Fuzz in 2024

As we move into 2024, the selection of Peach Fuzz is set to influence various aspects of design and aesthetics. Its warm, nurturing hue is expected to find its way into various elements of our lives, from fashion and beauty to home decor and design. This choice by Pantone is not just about a trend in color but a reflection of a collective desire for warmth, connection, and care in our daily lives​


In summary, Pantone’s 2024 Color of the Year, Peach Fuzz, is more than just a color trend. It’s a reflection of our societal yearnings and a symbol of the warmth and connection we seek in our lives. Its selection marks a significant moment in Pantone’s history, celebrating 25 years of influencing global color trends and providing a platform for creative expression and cultural commentary.

Pantone’s 2024 Color of the Year

Pantone’s 2024 Color of the Year

About the Author
Meghan Henderson
Meghan is the Marketing Specialist for The Cameron Team and a published author of two young adult books. She also creates digital and printable planners and trackers, as well as coloring pages for Larkspur & Tea.